Client: Dog Site Shop
The One Where We Did It Doggy-Style
Dog Site Shop is a digital studio that makes quality, conversion-focused Squarespace 7.1 website templates that are loved by every breed of human.
Their goal? To shake up the market by purposefully creating never-before-seen digital products to help modern brands reach their goals.
I was tasked with creating a distinct, cultivated, elevated voice and engaging website copy to fully embody the brand and speak directly to their dream customer: up-and-coming Millennial business owners searching for premium, luxury, professionally designed and developed websites without the premium price tag.
And with each website template being based on a dog breed and its characteristics (woof!), I had to make sure the tone was light-hearted and pun-filled to ensure that this brand stood out from the pack. Bow-wow.
They needed
Brand Voice
Website Copy
Brand Tagline
I said, ‘Hold my beer…’
Website Copy
A new breed of template. Think: less bark, more bite.
Stop chasing your tail. Launch your website like *that* with our beautiful, customisable Squarespace 7.1 templates that will have you winning best in show.
We've taken the humble template from the doghouse to the penthouse.
From our custom design and development, world-first accessibility and usability testing, and flawless implementation process to our iconic sophisticated aesthetic, our templates don’t just make businesses – they build empires.
You name it, we’ve thought of it – all that’s left for you is to drag, drop, and roll over.
Strategic. Simple. And oh-so-stylish.
The ultimate in customisable Squarespace websites for pedigree brands, right at your paws.
So, I heard Shan was good - I just didn’t realise how good.
My brand was a tough one because I needed it to come across as fun yet professional at the same time. To get that right is such a delicate balance, but Shan nailed it. I’ll never forget reading the drafts for the first time and thinking, ‘Fuck yes!’. I feel like the real difference with Wild Spark Copy is that Shan genuinely gives a shit about you and your brand. She’s a rare find; her work exceeded my expectations, and I’ll be raving about her for years to come. You can’t put a price on Shan - she’s worth the investment x10 over!
SOPHIE MURFITT, OWNER
Photo Cred: Images supplied by Dog Site Shop @dogsiteshop | Branding: January Made Design @januarymadedesign